ABOUT

Writing about the industry 365 days a year

The website Marketing Procurement iQ (www.mxpiq.com) launched in December 2020 as a platform to provide a global resource for professionals working in marketing procurement, category management, media management, marketing operations and creative production.

The website is the only industry platform created to share knowledge that is dedicated to exclusively serve this specific sector and is building a reputation as an extensive reference resource.

Marketing Procurement iQ – Global Summit Series

In March 2022, Marketing Procurement iQ started a series of summits along with a number of subject matter experts, covering areas such as media and performance auditing, contract compliance, benchmarking and creative production. The summits are designed to create a forum for learning, networking and debate.

These have now been held in Edinburgh, Chicago, New York, San Francisco, Amsterdam, Zurich, London, Singapore and Sydney.

Marketing Procurement iQ Conference (Europe) 2024

In April 2024, Marketing Procurement iQ will launch its first two-day industry conference in London providing an event for delegates, industry experts, thought leaders and industry partners to network, exchange knowledge and discover deep dive insights. The conference, with its editorially driven agenda, will be based on our extensive industry knowledge gained from regularly writing and publishing content covering the latest industry issues.

Industry backing

We are also delighted that the conference is backed by some of the best names in the industry that support and work closely with brands and their media and marketing specialists. We will make more announcements over the coming weeks but are proud to announce Havas as the headline conference launch partner supporting this industry initiative.

Our website Marketing Procurement iQ specialises in covering marketing procurement, media management, category management, marketing operations, marketing services, in-house agencies, creative production and creative operations.

Its insights into these markets that will underpin the conference agenda.

The website provides insights into five key areas: People, Process, Partners, Technology and Ethics & Ecology across three regions EMEA, Americas and APAC.

The highly regarded ‘Big Interview’ series includes Women of Influence, Masters in Marketing Procurement and Leaders in Creative Production.

Our respected editorial examines the full spectrum of industry issues, challenges, and opportunities. This includes in-depth interviews with leading industry figures, thought leadership articles, business intelligence analysis, insight data, opinion pieces, implementation case studies, best practice management insights, specialist sector reports, subject matter expert insights, industry research reports, cutting edge technology reviews and knowledge sharing.

Stay informed about new speakers and sessions

We will be announcing more news about speakers, sessions and sponsors in the coming weeks. You can stay updated providing your email or follow our socials.